Skip to main content

US & Global · Serving Global Clients

Automation, AI systems, analytics, and technical infrastructure.

IDS handles systems, automation, intelligence, and infrastructure. Perfect complement to Doman Digital website builds. No design. No branding. Just operational systems that scale.

Automation first

Eliminate manual tasks with AI assistants and workflow automation.

Systems connected

CRM, calendars, booking, and analytics integrated seamlessly.

Infrastructure reliable

Hosting, security, monitoring, and backups handled automatically.

$147k → $390k ARR in 9 months

Rebuilt acquisition funnel, reduced CAC, automated retention.

$18M+ in search visibility

Technical SEO overhaul, schema expansion, multi-region indexing.

3.2× uplift in lead efficiency

Conversion-led rebuild with structured decision pathways.

Modern digital workspace with abstract tech architecture

Trusted by teams across the UK, USA, Australia, Canada, UAE, Singapore, and Europe.

What IDS Does

Automation, systems, AI, and backend infrastructure

IDS handles systems, automation, intelligence, and infrastructure. Perfect complement to Doman Digital website builds. No design. No branding. Just operational systems that scale.

Automation & AI Systems

AI assistants and workflow automation that eliminate manual tasks and scale operations.

  • Custom AI assistants for customer support and lead qualification
  • Zapier and Make.com pipeline automation
  • Custom API integrations and workflows

Integration & Connectivity

CRM, calendar, and booking system integration that keeps everything connected.

  • CRM setup and data migration
  • Calendar synchronization and booking automation
  • Multi-tool integration and data flow optimization

Intelligence & Analytics

Conversion tracking, event setup, and data dashboards that provide clear visibility.

  • Analytics configuration and conversion tracking
  • Custom data dashboards from multiple sources
  • Privacy-compliant tracking and GDPR alignment

Infrastructure & Maintenance

Technical SEO, hosting, security, and audits that keep systems running smoothly.

  • Technical SEO implementation (schema, sitemaps, crawl optimization)
  • Hosting, security, and automated backups
  • Technical audits and compliance reviews

Pricing

Transparent engagement models

Fixed-fee projects and retainers designed for growth-stage and enterprise teams.

Projects

One-off automation, integration, and setup projects.

Pricing

$300–$1,500+

Retainers

Ongoing maintenance, monitoring, and optimization.

Pricing

$200–$750/mo

Audits

Technical audits covering SEO, security, performance, and compliance.

Pricing

$150–$450

Who IDS is for

Businesses that need automation, intelligence, and reliable infrastructure

IDS works with teams that want to eliminate manual tasks, connect their systems, and maintain reliable backend operations.

Service businesses

Automate booking, follow-ups, and customer communication. Connect CRM, calendars, and booking systems.

E-commerce and SaaS

AI assistants for support, automation pipelines for operations, and dashboards for visibility.

Growing businesses

Teams ready to automate operations, connect systems, and scale without scaling headcount.

Why automation matters

Eliminate manual tasks, scale operations, reduce errors

Automation isn't about replacing people—it's about eliminating repetitive work so your team can focus on what matters.

Scale without headcount

AI assistants handle customer queries 24/7. Automation pipelines process data automatically. Grow operations without scaling headcount.

Reduce errors

Manual data entry creates mistakes. Automated workflows eliminate human error and ensure consistency across operations.

Faster response times

Automated booking, follow-ups, and customer communication happen instantly. No waiting for manual processing.

Services

Automation, AI systems, analytics, and technical infrastructure

Enterprise-grade services organized into five categories: Automation & Systems, AI Assistants & Intelligence, Analytics & Data, Security & Infrastructure, and Retainers.

⚙️

Business Automation Pipelines

Automation & Systems

Lead routing, onboarding flows, email/SMS workflows, pipeline automations, calendar sync & logic, and staff notifications.

  • End-to-end automation of manual business processes.
  • Seamless data flow between systems without manual entry.
  • Automated notifications and workflows that reduce operational overhead.

Pricing

£250–£1,200+

📋

CRM Setup & Integration

Automation & Systems

HubSpot, Pipedrive, Zoho, Notion CRM, GHL (light) setup. Custom pipelines, fields, templates, and automation rules.

  • Single source of truth for customer data across all touchpoints.
  • Automated pipeline workflows that reduce manual follow-up.
  • Custom fields and templates aligned to your business processes.

Pricing

£180–£600

📅

Booking + Calendar Infrastructure

Automation & Systems

Calendly, TidyCal, Cron setup. Multi-staff & multi-location logic, reminders, and confirmations.

  • Automated booking system that prevents double-booking.
  • Multi-staff and multi-location calendar coordination.
  • Automated reminders and confirmations that reduce no-shows.

Pricing

£120–£500

🤖

AI Website/Business Assistant

AI Assistants & Intelligence

Trained on business info + tone. Lead qualification, FAQ handling. Website widget or WhatsApp assistant.

  • 24/7 automated customer support that scales without headcount.
  • Consistent, accurate responses aligned to your brand voice.
  • Automated lead qualification that routes qualified leads to your team.

Pricing

£250–£650

📚

AI Knowledge Base Setup

AI Assistants & Intelligence

Internal searchable knowledge systems and helpdesk automations.

  • Centralized, searchable knowledge base for your team.
  • Automated helpdesk responses based on knowledge base content.
  • Reduced support ticket volume through self-service knowledge access.

Pricing

£150–£400

✍️

AI Content System Setup

AI Assistants & Intelligence

Guided prompts, content workflows, and safety/consistency structure.

  • Structured content creation workflows that maintain brand consistency.
  • Guided prompts that produce high-quality, on-brand content.
  • Safety and quality controls that ensure content meets standards.

Pricing

£200–£600

📊

Analytics Foundation Bundle

Analytics & Data

GA4, Meta Pixel, Clarity setup. Conversion goals, tracking fixes, and IDS dashboard theme.

  • Accurate conversion tracking across all channels and touchpoints.
  • Privacy-compliant analytics setup aligned to GDPR requirements.
  • Unified dashboard view of all your analytics data.

Pricing

£180–£450

📈

Business Performance Dashboard

Analytics & Data

Lead attribution, KPI tracking, revenue forecasting. SQL/Notion dashboards.

  • Single dashboard showing KPIs from all your tools.
  • Real-time visibility into lead attribution and revenue forecasting.
  • Automated reporting that replaces manual spreadsheet work.

Pricing

£250–£900

🎯

Tracking & CRO Setup

Analytics & Data

Heatmaps, event tracking, and conversion-flow analysis.

  • Visual heatmaps showing user behavior and interaction patterns.
  • Event-level tracking for meaningful conversion analysis.
  • Conversion flow analysis that identifies drop-off points.

Pricing

£150–£450

🔒

Security Audit

Security & Infrastructure

DNS/SSL checks, hosting checks, vulnerability scan, and actionable fixes.

  • Comprehensive security assessment of your infrastructure.
  • Prioritized list of vulnerabilities with actionable fixes.
  • Peace of mind knowing your systems are secure.

Pricing

£120–£350

🛡️

Compliance Add-ons

Security & Infrastructure

Cookie compliance, privacy tooling, and form encryption.

  • GDPR and privacy compliance that protects your business.
  • Cookie consent management that respects user privacy.
  • Encrypted forms that protect sensitive data.

Pricing

£80–£300

🖥️

Hosting & Infrastructure Consulting

Security & Infrastructure

Vercel/AWS/DigitalOcean guidance, scalability planning, migrations, and restructuring.

  • Infrastructure architecture optimized for your needs.
  • Scalability planning that supports business growth.
  • Smooth migrations with minimal downtime.

Pricing

£200–£800

🔄

Automation Retainer

Retainers

Ongoing workflow improvements, monthly automation expansions, dashboard maintenance, AI retraining, and priority support.

  • Continuous automation improvements that compound over time.
  • Monthly expansion of automation capabilities.
  • Reliable maintenance and support for all automation systems.

Pricing

£150–£600/mo

📈

CRO / SEO Light Retainer

Retainers

Monthly optimisation reviews, tracking fixes, ranking improvements, and monthly reporting.

  • Continuous optimization that improves conversion rates over time.
  • Technical SEO improvements that boost search rankings.
  • Reliable tracking and analytics maintenance.

Pricing

£180–£500/mo

Selected work

Proof that survives scrutiny

A glimpse at recent deliveries. More detail is available once we align on NDAs.

Industrial B2B Search Architecture

Manufacturing

Indexed 11,000+ SKU pages into stable multi-region visibility.

Result

↑ 187% non-brand organic traffic

Indexation

11,000+ pages

Regions

Multi-region

B2B SaaS Redesign Category Leadership

B2B SaaS

Full product repositioning, relaunch, and messaging overhaul.

Result

2.4× signups in 90 days

Pipeline

$5.5M+ influenced

Timeline

90 days

Premium Ecommerce Conversion Lift

Ecommerce

Rebuilt category architecture, tested 48 components, shipped in 6 sprints.

Result

↑ 33% mobile checkout completion

Components

48 tested

Sprints

6 sprints

Testimonials

Social proof delivered with discretion

Names and details available under NDA. These placeholders reflect the tone of feedback we receive.

IDS automated our entire booking and follow-up process. What used to take hours now runs automatically.

Name Withheld

Operations Manager · Service Business

The AI assistant handles 80% of our customer queries. It's like having a team member who never sleeps.

Name Withheld

Founder · E-commerce Brand

Technical audit gave us a clear roadmap. We knew exactly what to fix and in what order.

Name Withheld

CTO · SaaS Platform

Insights

Operational notes for digital leaders

Short reads from the trenches—how we ship faster, stay compliant, and keep outcomes compounding.

1/12/2025StrategyWeb

Build leverage, not just websites

Web systems are revenue machines, not expenses. We build assets that compound.

2/2/2025SEOEngineering

Technical SEO that sticks

Visibility is engineered into the architecture. Durable, scalable, algorithmically aligned.

3/18/2025CROMessaging

Proof is the conversion engine

Nobody buys adjectives. They buy evidence. Every IDS system ships with measurable outcomes.

Ready?

Book a system audit or setup your automation

Tell us what you need automated, integrated, or optimized. We'll respond within one business day with next steps and pricing.